European gaming giant Novomatic has signed a distribution agreement with Indo Pacific Gaming (IPG) to supply its full range of gaming solutions into the Asia-Pacific region.
Under the agreement, Indo Pacific Gaming will provide sales distribution for its specialist markets of Cambodia, Laos, Sri Lanka, Goa, Nepal and Vietnam, including Novomatic’s product suite of slot machines, market-focused games and multi-game mixes, electronic table games, systems, jackpots, sports betting and media technologies. The partnership will accelerate the expansion of Novomatic in the Asia-Pacific region, the company said.
Novomatic has recently embarked on a mission to develop its footprint in Asia-Pacific with ETG installations and the introduction of its latest gaming technologies throughout the region, complemented by its majority acquisition of Australian slot machine developer Ainsworth last year.
The portfolio of Asian-themed Novomatic slot games is expanding via new titles such as “Dragon Hits” and “Asian Dragon Hot”, which were premiered at ICE London last week.
“Partnering with IPG, who has a very respectable track record in these territories, Novomatic will strengthen its presence and reach to provide products and services to new and existing customers,” said VP of Business Development and Sales, Asia-Pacific, Robert Dijkstra.