Inside Asian Gaming

March 2012 | INSIDE ASIAN GAMING 43 know which table has just had a big win. Or if there are bonus games built in to the table game, we can celebrate which table won the bonus round,” states Lance Hutchinson. “The celebration event is manually triggered by pit staff. It can be kept local to the table or the immediate area of that table, or it can be celebrated across the property,” explains Damien Connelly. “The dealer would need to log in with a PIN pad and report ‘Someone just hit a jackpot’—or a big win,” adds Mr Hutchinson. “This is the only pre-production table. It was developed for Holland Casino first. Then we expect to roll out the product in the Asian market,” states Mr Connelly. “One of the things we bring is the ability to celebrate a slot jackpot or a table jackpot throughout our entire audio visual system,” says Lance Hutchinson. “That effectively means you can extend that jackpot experience to your entire floor. And in a place like Macau where you have lots of opportunities to go to competitors as a player; if they feel like your property has a higher perceived luck factor, they’re more likely to come back. So by promoting and advertising those wins, operators can get a higher return on investment with our system.” From left: Damien Connelly, Menh Vay Giang, Gaming Support’s International Account Manager, and Lance Hutchinson with the Alur Table Gaming Support That’s quite a significant option for table players. They may have a lucky position at the table, for example. Or if you’re a VIP and you want to hold the entire table because it’s been lucky for you, the system allows the casino management to do that on your behalf.” “The one area of integrated sign management we haven’t previously brought into the fold is table games,” says Lance Hutchinson, Vice President of Alpha Video, Gaming Support’s technology partner for casino digital signage. Minnesota, US, -based Alpha Video created the CastNET digital signage software used by Gaming Support in its JackpotJunction XL/CastNET digital sign system. That system is already installed at a number of Asian casino venues including City of Dreams, the Melco Crown Entertainment gaming resort on Cotai in Macau. “Everywhere else in the casino we can offer you a sign management solution— whether it be your restaurant; for menu boards and way finding; or your convention space or slot floor. We have all those areas covered. The one area we haven’t covered is table games. In the US, the casino business is much more about slots than tables. It’s completely the opposite in Asia. “With the table digital signage network we can let players across the floor Clean slate—the Alur Table can change game layout at the flick of a switch