Japanese gaming products supplier Aruze Gaming has established its first European office in the Netherlands, aimed at providing a dedicated sales and service team to the European, Middle Eastern and North African markets.
The company said overnight it has seen noticeable growth in sales and installations in Europe, as well as the Middle East and Northern Africa, and will therefore look to capitalize through a dedicated and focused regional approach.
“Aruze’s presence is expanding rapidly in European, Middle Eastern, and North African markets and the establishment of our independent office demonstrates our continued commitment to the players and operators of these regions,” said David Meacher, Director of Business Operations at Aruze Gaming Europe.
“Our customers are invaluable to us and bringing ourselves that much closer to them will strengthen our relationship and understanding of these specific markets, as well as provide more in-depth and personalized service and sales support.”
Aruze said it will initially have four staff based out of its European office but will expand throughout the year.