Inside Asian Gaming

INSIDE ASIAN GAMING | February 2008 26 New Products O ne of the most significant announcements made during ICE 2008 was GTECH Corporation’s acquisition of a 50% controlling interest in the Atronic Group of companies owned by privately-held Gauselmann Group. GTECH also announced that it had signed an agreement to acquire the remaining 50% of Atronic before the end of the year. GTECH is a leading gaming technology and services company, and a subsidiary of Italian lottery-giant Lottomatica. “With the acquisition of Atronic, GTECH will become one of the top five suppliers to the worldwide machine gaming market,” said Lottomatica Chairman and CEO Lorenzo Pellicioli. “The addition of Atronic to GTECH’s Gaming Solutions division, which includes Spielo, a leader in the government-sponsored gaming market, will create an organization of considerable scale that will have the content, products, and services to successfully compete in the Atronic boasted one of the most dynamic and eye-catching stands at ICE (International Casino Exhibition) 2008, which took place last month in London. At the exhibition, the company unveiled an update to its acclaimed e-motion™ cabinet, along with several exciting new linked gaming concepts. Meanwhile, an announcement on the sidelines of ICE of an acquisition of Atronic gives Inside Asian Gaming the feeling that the company’s development of market-leading products is poised to pick up pace New Emotion The busy Atronic stand at ICE 2008