Inside Asian Gaming

IAG MAY 2023年5月亞博匯 124 F ootball remains on top as one of the most popular and fan- involved sports in Asia. With a fanbase larger than on any other continent (approximately 800 million), it drew hordes of spectators from a variety of Asian countries during the Qatar World Cup. This hyper-dedication to football reflects how fans across Asia gather to watch football matches and debate their favorite players, teams and managers. This tendency is also observed in eSports, with the region serving as an epicentre of its thriving growth. The massive sports following and an appetite for competition have translated into the eSports realm, therefore outlining the gaming culture in Asia. A strong emphasis on social interaction, a sense of community and competitive spirit makes a spectator sport such as football a real icebreaker in the region. Of course, this also works in terms of content. FOOTBALL-RELATED CONTENT TAKES TO THE PITCH This is an opportunity for iGaming brands to tap into Asia’s fanbase by providing content that translates the same thrill and excitement as a real-life pitch. It’s time to bring the ball of entertainment home! Evoplay has created an instant game ready to be kicked around the football fanatics community all across the globe – Long Ball. Long Ball is an innovative product based on the theme of football and designed to gather stadiums of iGaming fans by bringing the best of its sporting traditions. A lime-lighted stadium welcomes in players where they can assume the role of a world-