IAG MAR 2023

IAG MAR 2023年3月 亞博匯 36 COVER STORY what actually happens under the hood, make their own assumptions on this technology, and often it’s wrong, so often we have to unwind their thinking. “Then when they see what we can do, the flexibility and the controls, they realize [cashless payment technology] is actually much more powerful than they imagined and can be done much more effectively.” This raises one more barrier to the introduction of cashless: not all technology is created equal. In a special “market outlook” report recently published by Japanese transaction technologies firm JCM Global, the company’s Product Manager – Systems, Chris Blevens, predicted that more casinos will adopt cashless payment technology in 2023 but added, “Cashless wallets will need to overcome a hurdle for widespread customer adoption: inconsistency. Today’s cashless wallets have several implementations that look and feel completely different from each other, dependent on which casino system and financial payment provider the casino is using. “Guests right now need to manage multiple apps, accounts and workflows between different casinos, but in the future, I think the apps will become more uniform and make it easier for guests to enroll.” So what does this mean for the broader implementation of cashless payments on casino floors around the region? Ken Jolly, Vice President and Managing Director, Asia for leading supplier Light &Wonder, says he expects not only NSW gaming floors but all of Australia to be fully cashless within five years, led by Crown and Star, and that regulators across the region will quickly follow. To test that theory, IAG contacted regulators in the Philippines, A recent JCM Global report said more casinos would go cashless in 2023. JCM Global近期的一份報告稱，更多賭場將在2023年實現無現金化。