Inside Asian Gaming

IAG JUN 2022年6月 亞博匯 83 專欄 IMPLICATIONS Moving forward we have some specific recommendations for credit managers, as below. Incorporate novel sources of data into credit decisions, specifically looking for – in the case of Chinese players – a mature and well- funded ecosystem of associated companies. Leverage your organization’s data- science and analytical teams to recreate the junket operators’ thinking about a specific player. This should be a flexible predictive model which can screen known junket players. It is worthwhile to pencil the math. The risk of slow or no payment on receivables may pale relative to the steep commission paid to junket operators. Take a portfolio view of credit issuance much like an investor. As an example, the bulk of credit should be issued to low- risk but also low- reward patrons and a small portion of a company’s credit should be reserved for juice (high-risk and high-reward). 小結 展望未來，我們為信貸經理提供如下具體建議。 將新的數據納入信貸決策， 特別是對中國玩家而言，尋 找成熟且資金充足的關聯公 司生態系統。 利用數據科學和分析團隊來 重現中介人對特定玩家的看 法。這應是一個靈活的預測 模型，可以篩選出已知的貴 賓博彩玩家。 值得用筆算一算。相對於支 付給中介人的高額佣金，應 收賬款支付緩慢或不獲支付 的風險可能微不足道。 以投資者的角度看待信貸組 合。譬如，大部分信貸應當 發放給低風險但低回報的顧 客，而小部分信貸應當保留 給高風險及高回報的收益。 Clayton Peister is Managing Director of Differential Labs, a technology company which uses analytics and machine learning to super-charge casino marketing, operations and fraud detection. Differential is also a strategic advisor to many of the world’s largest casino companies and an analytics partner of Global Market Advisors. Clayton has established and managed analytics for many large operators globally. Charlie Skinner is Chief Operating Officer of Marker Trax LLC – a company looking to reinvent the casino marker and patron funding process. He has spent over 25 years in the gaming and hospitality industry with an emphasis on operations, sales and marketing, and development. His experience includes operating multiple gaming businesses and serving as an established business executive. Clayton Peister 是Differential Labs 的董事總經理。該 企為一家使用分析和機器學習來增強賭場營銷、運營和欺 詐檢測的技術公司。Differential是許多全球大型博企的 戰略顧問，同時是Global Market Advisors的分析合作夥 伴。 Clayton曾為許多國際大型營運商建立和管理分析。 Charlie Skinner 為Marker Trax LLC的首席運營 官。Marker Trax LLC公司有意重塑賭場債券及融資流 程。 Skinner在博彩及酒店行業工作超過25年，專注於運 營、銷售、營銷以及開發。 他曾經營多項博彩業務，並曾 擔任知名企業高管。