Inside Asian Gaming

IAG JAN 2022年1月 亞博匯 68 C asino win rates are the dark matter of the gaming world. The current model of the universe only works if we assume that unobservable dark matter exists, and likewise the casino industry business model only works if win rates exist. At least historically, some win rates we can observe explicitly – although inaccurately – like electronic gaming win rates; some win rates we can observe indirectly like table hold; and some are unknowable like table win rate on turnover. With the advent of bet tracking, more granular recording of electronic gaming behavior, and new data-sources like iGaming, we are getting better insights into the cloistered world of win rates. Along with these insights we can distill the behavioral and mechanical factors which influence win rates and by extension revenues. Buy-in and drop A Buy-in is the initial amount of chips or credits purchased by the patron. Rarely reported in electronic gaming Games played B Total number of individual bets or decisions made by the patron Avg Bet C Avg amount wagered / risked per decision Turnover D = B x C Total cash value of wagers risked. Not readily knowable on tables Non-negotiable chips / rolling / NNC E Unique volume metric used in Asian VIP gaming. Sum value of all the non-negotiable chips purchased by a gamer. Typically, ~1/2 of turnover volumes Win loss F Amount lost on losing wagers less amount won on winning wagers Hold percent G = F / A Percent of initial buy-in retained by the house Turnover win rate H = F / D Percent of wagered value retained by the house NNC win rate I = F / E Percent of NNC value retained by the house In this article we will describe the win rates which govern our professional career, outline the factors which influence these rates and describe the role of analytics in optimizing win rates. Throughout this article, we distinguish between mechanical drivers – which operators can only diffusely manage – versus behavioral drivers over which operators exert substantial influence. CALCULATION AND DEFINITIONS COLUMNISTS