Inside Asian Gaming

IAG JUN 2021年6月 亞博匯 95 Galaxy said at the time that around 20,000 people walked the floor in the first 90 minutes of operations alone 銀娛當時表示在開業的前90分鐘內就有大約2萬人次魚貫入場。 十年之前 T he June 2011 edition of Inside Asian Gaming marked a significant moment in Macau gaming history, featuring Galaxy Macau and its Vice Chairman Francis Lui on the cover just weeks after the integrated resort opened its doors for the first time on 15 May 2011. It seems laughable now given the enormous success Galaxy Macau has enjoyed over the past decade, but 10 years ago the question everyone was asking was whether this US$1.9 billion development – representing an enormous investment for its time – could succeed without cannibalizing the market. The early signs were promising. Galaxy said at the time that around 20,000 people walked the floor in the first 90 minutes of operations alone, while Macau-wide GGR was tracking 13% higher in May than April. For the record, April GGR of MOP$20.5 billion (US$2.56 billion) had been a record at the time. 有 鑒於澳門銀河在過去十年間的巨大成功，當時 大家關注的問題雖然現在看起來有點好笑，但 十年前大家都在關注這個投資約19億美元的 發展項目——這在當年是一筆巨大的投資—— 能否在不蠶食市場的情況下取得成功。 早期的跡象是令人關心鼓舞的。銀娛表示，在開業的90分鐘 內就有大約2萬人次魚貫入場，而5月澳門的博彩總收入比4月高 出13%。要知道當年4月的博彩總收入205億澳門元（25.6 億美元） 已經創下了當時紀錄。 但當時IAG的團隊還是低估了澳門銀河的吸引力，認為其可 能無法並肩與之毗鄰的澳門威尼斯人，成為遊客的首選旅遊目的 地。 當時我們寫道：「澳門威尼斯人能夠成為路氹金光大道第一 站必定到訪地，可能是因為其提供了博彩之外的拍照打卡的機 會。」 「在最初的開業熱潮過後，澳門銀河需要將自己打造成路氹 金光大道上的第一個博彩站點。購物優惠本身並非關鍵吸引力， 讓澳門銀河成為威尼斯人客人的『下一站』亦是一個挑戰。」