Inside Asian Gaming

IAG JUN 2020年6月 亞博匯 88 IGT Director of Product Management – Asia, Charles Seo, highlights the company’s Ying Cai Shen link. IGT亞洲區產品管理董事Charles Seo正在介紹其公司的連線遊戲「迎財神」。 FEATURES business and as flexible as we can realistically be, given they will likely have restricted budgets and short-term cash flow challenges. “We have put the ‘Open for business’ and ‘Let’s talk’ signs out.” The opportunity to present to all major Macau clients served a variety of purposes, says Cheers, given the company had previously planned to debut multiple products at G2E Asia in May. As well as mapping out the revised 2020 release plan, IGT’s Mini Shows also allowed it to offer a sneak peak of a brand new game concept currently in development. “It’s a new concept, a new style of game, and we took their feedback which will now be shared with the studios and design teams as we move forward with a very new and innovative concept for the region,” Cheers offers. “It was a good opportunity in quiet surroundings to get that feedback from our customers.” Likewise, IGT has taken the opportunity presented by COVID-19 to to innovate and add new contactless functionality within its ADVANTAGE gaming management system. Mobile Responder was originally designed as a module to improve customer service and technical support functionality, but has now been adapted to quickly inform staff when a slot machine is ready for sanitization. “It will allow floor attendants and or sanitization attendants to immediately be informed when a machine is carded out or cashed out so they can be there quickly to sanitize the machine and ensure the safety of their players,” Cheers explains. “It’s very applicable in this COVID-19 environment to add that function of sanitization and keeping machines wiped down. We believe it will help players feel safe in the casino environment if they can see this rapid cleaning being actively performed – they are more likely to view that venue as a safe place to play once properties across Asia start opening up again.”

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