Inside Asian Gaming
IAG MAY 2019年5月 亞博匯 24 亞博匯早報 BREAKFAST BRIEFS SKYCITY DARWIN TO BE RENAMED FOLLOWING US ACQUISITION US gaming and hospitality firm Delaware North has announced that SKYCITY Darwin will be renamed Mindil Beach Casino & Resort after completing its AU$188 million (US$134 million) acquisition of the property. Delaware North revealed that re-branding of the Australian casino resort would include a new logo and color scheme to appear throughout and on uniforms, vehicles, casino collateral and other casino and resort marketing assets. “We see Mindil Beach Casino & Resort as having the potential to be Darwin’s premier entertainment venue, which is what appealed to us most about pursuing the opportunity to add it to our portfolio of gaming and hospitality venues in the region,” said the company’s Managing Director, Gary Brown. “Our team is exploring steps we can take to enhance what is already a terrific operation, such as infusing the international experience of Delaware North’s culinary team to enhance dining experiences throughout the resort, along with property-wide improvements to broaden appeal to new local, interstate and international guests.” Delaware North will also explore opportunities to enhance the casino’s gaming offerings with newmachines and gaming options. 達爾文娛樂場 被收購後將易名 美國 娛樂場及酒店業巨頭德拉瓦北酒店(Delaware North)以 1.88億 澳元(約1.34億美元)敲定了收購達爾文娛樂場(SKYCITY Darwin)的 交易,並宣布收購程序完畢後達爾文娛樂場將改名為名迪灘娛樂場& 度假村(Mindil Beach Casino & Resort)。 德拉瓦北酒店透露,收購後娛樂場將重新調整品牌形象,包括推 出全新的品牌標誌、主題色調設計員工制服、車輛外型、娛樂場用品以 及市場營銷相關材料。 「我們認為名迪灘娛樂場&度假村有望成為達爾文市內首屈一 指的娛樂場所,這亦是讓我們覺得必須爭取把它納入到現時的娛樂和 酒店業版圖的原因之一。」執行總監 Gary Brown 如是道。 「我們的團隊正研究如何進一步提升現存經已非常優秀的營運 項目,例如讓德拉瓦北酒店的美食團隊把他們在國際市場中取得的經 驗,分享給度假村的各個部門,讓度假村為來自世界各地的訪客提供 更完善的餐飲服務,在迎賓的細節上更上一層樓。」 此外,德拉瓦北酒店亦將繼續尋找合適的設備供應商,以提升增 加娛樂場的設備和娛樂選項。
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