Inside Asian Gaming

COVER STORY Contents october 2016 16 No app! Instead of hit-or-miss self-created mobile apps, casinos may be better off fostering chatbot and other multimedia messaging solutions. INDUSTRY PROFILE 22 Asian persuasion Having previously established a hugely successful business in Hong Kong, Jeff Mann is about to celebrate 10 years with gaming operator AsianLogic. IN FOCUS 26 Closer to home Lucky Dragon, the Vegas Strip’s first new casino since 2010, will specifically target Asians living in North America. TECH TALK 34 Streets ahead Alfastreet continues to push the boundaries of gaming technology with their latest Lucky 8 roulette machine not only saving space but also combining land-based and online play. iGAMING IN DEPTH 38 A sure bet A new report compiled by former high ranking US law enforcement officers and the American Gaming Association has called for an end to the federal ban on sports betting. BRIEFS 42 Regional Briefs 44 International Briefs 46 Events Calendar FEATURES Cover Photo: Sands China Completing Sheldon Adelson’s Cotai portfolio, Parisian Macao advances the new mass market tourism paradigm with “affordable luxury” and an instantly recognized landmark. French Revelation 6