Inside Asian Gaming

inside asian gaming November 2014 38 Tech Talk complementary and will be leveraged. In gaming and cash access, the licensing and all the requirements for the multiple jurisdictions, especially in the US where there are so many jurisdictions, that’s quite a heavy burden for many companies, so that’s one of our core strengths. [Multimedia Games] have got a fantastic product set. Their tournament product has been well-received in the marketplace. They’ve got a very small market share, so for them to move the dial in terms of growth is significant. We’re excited. Going forward, what are GCA’s plans for Asia? We’ll focus on the Macau market. Clearly there are customers we do business with here in the US that have operations there. Certainly we like to tie together opportunities with our kiosk product and potentially with our cash-access product. We’ll continue to focus on that. The NEWave opportunity is a significant one for us. These are the kinds of tools they’re looking for in Macau—automation, managing their business more effectively. Labor is a challenge in Macau and Macau’s makes decades of gaming credit history and transaction data on millions of casino patrons available for the casino’s consideration in extending credit-for-marker play. Through a private data network, casino operators can obtain SSN verification, credit reports and real-time updates on marker activity for enhanced decision-making when issuing credit. Everi™ Payments is a simple and sophisticated interactive payment wall that consolidates numerous payment options into one user interface. Everi™ Digital Wallet is a robust and streamlined account management tool for players, bridging disparate game and loyalty systems while providing operators with a unique marketing the Philippines. The Philippines are moving to the TITO model, so we’re looking at opportunities to get our footprint there. That’s an interesting market, and clearly set for growth, and we’ve got a partnership there with Dolphin and EGT from a distribution standpoint, so we’re going to continue to leverage that relationship and expand opportunities there. TITO is relatively new for the Philippine market, so our kiosk technology is something that’s in demand. Finally, what’s your message to the market? The key message is we’re an integrated solutions provider. We want to be a partner with our customers. We want to work with them long-term to come up with the solutions and services they want and that will enable them to better manage their businesses— and ultimately provide a better experience for their patrons in their casinos. “To many, the acquisition of Multimedia looked like it came out of left field. If you take a close look at the actual synergies and understand that we’re not competing companies, you’ll see that we’re very complementary companies. That provides for a pretty powerful offering into the marketplace and differentiates us.” automate data-gathering when customers walk with chips, saving time while increasing accuracy and compliance. The award-winning NEWave Audit Manager scans, totals, balances and archives jackpot slips, table fill/credit slips, scrip, tax forms and tickets using digital images. With Audit Check List’s new Audit Findings/Exception Reports, E-Forms and Workflow options, if any checklist has an error, Audit Findings lets users create reports automatically, for both the gaming and non- gaming sides of the operation. With E-forms and Workflow, there is no paper to print, and everything is automatically routed through e-mail and work queue. The landmark NEWave Check Prove® software enables immediate comparison of checks against business rules, check-cashing history, visual check and customer ID comparisons to known good images, helping reduce fraud and protect the casino. Central Credit® , the leading gaming patron credit bureau in the world, opportunity to extend their brand beyond the interactive gaming experience. Everi™ Stored Value Card is GCA’s card program that aligns with existing marketing and loyalty programs while delivering rapid integration across various point-of-sale devices, revenue capture for enrolled point-of-sale locations, incremental revenue from the card itself and rapid issuance of cards for special events. Using the GCA Stored Value Card Sales Kiosk for distribution of Everi™ Stored Value Cards complements over-the-counter sales at business centers or PC-enabled retail locations. Everi™ solutions integrate seamlessly into existing interactive and land-based gaming systems and GCA’s integrated kiosk solutions. casinos are trying to be transformational in terms of how they deliver their services given the restraints around the labor market. These tools will offer significant help with that. We’re also working on opportunities in