Inside Asian Gaming
September 2013 | INSIDE ASIAN GAMING 57 INSIGHTS The MGS will provide slot manufacturers valuable opportunities to garner feedback to put toward product development. First, there will be insights from talking to the junkets at the show, “because the junkets know the players—especially the high rollers—better than anybody,” he notes. Mr Chun has also offered casinos from around Asia incentives to bring their VIP slot players to the show, where the players will be able to try out the latest products from all manufacturers in a dedicated VIP area. The players will then vote on awards for the best products in various categories. “We don’t want information about the players,” he stresses. “We just want their feedback on the products.” Beyond equipment suppliers and junkets, also exhibiting will be providers of casino facilities, marketing services, entertainment and F&B. Again, it’s part of Mr Chun’s mission to differentiate his show by seeking to offer a more comprehensive selection of products and services by anticipating the needs of Asian casinos that he feels G2E may have neglected. Then there are the conference sessions, and the theme this inaugural year is “Capitalizing on Asian Gaming Growth.” Among the speakers at the sessions will be several regulators, including representatives from Macau’s Gaming Inspection and Coordination Bureau (DICJ, as it’s known by its Portuguese initials), Singapore’s Casino Regulatory Authority and even the California Gaming Control Commission. Some of the big-picture topics to be discussed are industry prospects in Japan and Taiwan. Bred of Necessity Mr Chun has a background in computer science. He was brought up in Shanghai, has lived in Japan and Canada and got his MBA at Arizona State University. He arrived in Hong Kong in 1999 and was involved in the pharmaceutical industry before moving to Macau in 2004, where he initially worked Jay Chun’s LT Game has 2,800 of its electronic player terminals installed in Macau, along with a rapidly growing international business. “Rather than playing with chips, players will ticket in/ticket out at the tables. It will save a lot of labor.”
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