Inside Asian Gaming

INSIDE ASIAN GAMING | November 2012 38 More Chilli span, our games have been shown to give a tremendous ROI. It’s that simple.” Building on the success of that simplicity will be a key for Aristocrat going forward as it looks to leverage G2E’s momentum into greater success in Asia. “Our understanding of gaming, the operators’ understanding of gaming, bringing the two together,” says Mr Punter, “and then driving that back into our design and development and not just taking products off the shelf—that’s what’s driving our competitive edge.” Aristocrat Series that premiered at the show on the VIRIDIAN WS cabinet. Mr. Cashman, a perennial favorite, has been enhanced with three new games series that were the focus of an entire section of the exhibit: Cashman Live, which debuted on the VIRIDIAN Hybrid, Mr. Cashman VIRIDIAN WS and Cashman Fever. Another favorite, Cash Express (“The Train Game,” as it’s popularly known in Macau), made a fresh appearance in the form of Gold Class Cash Express, sporting a new look on the VIRIDIAN 21.5 widescreen with interactive topper, an all-new player interface, two new features, randomly awarded jackpots and proven base games (Buffalo, More Chilli, More Hearts, 50 Lions and Pompeii) designed to be more graphically rich than ever. The JAWS franchise, one of Aristocrat’s most successful ever, has been updated with JAWS Moonlight Bounty, featuring a new top box, four bonus features, including a multi-reel Mega Pay, four “mini-features” and a three-level progressive. Then there’s the VERVEhd, the cabinet Aristocrat intends to be a game-changer in its own right—a sleek, ergonomically thoughtful platform that reimagines the playing experience with eye-catching edge lighting, high-definition 21.5-inch and 31.5- inch LCD monitors, adjustable panoramic LiveSound audio and programmable Nteractiv LCD buttons. With the VIRIDIAN Hybrid’s Active Reel Technology, Aristocrat has set out to reinvent the stepper as well. This innovative box uses “shutter” technology to closes down parts of the screen to lighting. This allows video features to be displayed across the reels throughout the bonus rounds so players get to experience a five-reel stepper base, full- screen video and a three-reel stepper bonus all in the same game. Of course, those industry-leading math models, an Aristocrat trademark, were on ample display, too, in the eight high-hit frequency bonus features in Tarzan & Jane Forbidden Temple on the VERVEhd, in the high-performing Mega Pay, and in the low volatility and high feature frequency available on Mr. Cashman’s popular base games (African Dusk, Jailbird, Jewel of Enchantress and Magic Eyes). “Our complex math models are world- famous for one very simple reason: our games are proven to give players the best experience while giving a fantastic return on investment to the operator,” says Aristocrat Americas President Atul Bali. “Because our math engages players longer in each session of game play and over a long game life JAWS Moonlight Bounty