Inside Asian Gaming

June 2011 | INSIDE ASIAN GAMING 85 Gaming Concepts Group Know Your Customer Newly-formed Gaming Concepts Group plans to use its Asia-Pacific gaming operations experience to supply best-fit casino products and services across the region S ilver Heritage Limited (SHL), a leading regional gaming company with operations in ten casinos across Asia- Pacific, announced the formation of its new division, Gaming Concepts Group Limited. GamingConceptsGroupwillsupplytable gaming products and casino management services, inaddition todistributingelectronic gaming machine products for SHL, which will remain focused on its core business of casino investment and participation revenue share operations. SHL has appointed Mr Julian Wagner, currently Vice President Regional Operations at SHL, to the role of Vice President Business Development and Sales for Gaming Concepts Group. Mr Wagner, a veteran in the Asian casino sector, will be working a dual role and continues tobe supported inbothby the SHL head office in Hong Kong, and the regional offices in Macau, Laos, Thailand, Philippines and Cambodia. Gaming Concepts Group will benefit from this support structure and an extensive team of sales and administrative staff from these regional offices. Gaming Concepts Group will be officially launched at G2E Asia 2011 at The Venetian Macao from 8th to 9th June. Inside Asian Gaming spoke to Mr Wagner about what the company will offer. IAG : What products will Gaming Concepts Group supply? JulianWagner : We have decided to offer the entire range of casino products covering every department’s needs from cash handling machines to surveillance, security systems and software, all of which we have had experience in historically. We also offer casino consulting and management services—another thing the people within our group have tremendous experience with. To be truly diversified we top out the range by offering project furniture with some extremely talented partners. This division offers all the high-end furniture a casino would ever need from gaming and restaurant fit-outs to nightclub and hotel furniture. Truly the complete package. What will you be highlighting at G2E Asia? The main highlight for us will of course be the launch of the company. Within the business we will be introducing the Concept Studio. The Concept Studio will be the vehicle for our in-house products. We’ve packaged up quite a range for our launch.