Inside Asian Gaming

INSIDE ASIAN GAMING | May 2011 50 both during transportation and within the secured vaults. A ‘Big Four’ accounting firm has been contracted to verify storage of the physical gold on a quarterly basis. This system allows Foxwoods to grant casino credit that is collateralized against a secure investment to international players that we might not otherwise be willing to risk granting credit to. In addition, we are able to offer the player additional benefits by linking the GBI account to their player club membership number which helps protect their identity for future transactions. The entire process is transparent and simple to understand for the client. Steve Karoul is Vice President of Casino Marketing at Foxwoods Resort Casino. Steve is also a highly respected casino consultant as well as lecturer and author. He has conducted casino marketing activities in over 100 countries and is a recognised gaming industry innovator who shares his ideas with fellow casino executives to help further the industry. Steve can be reached at skaroul@comcast.net or (860) 536-1828. Stable collateral—gold bullion A Sure Bet Log onto www.asgam. com for the latest industry intelligence and a subscription to our digital edition—all absolutely free Feature