Inside Asian Gaming

T hanks to GLI’s proprietary and Ethernet- routed GLI Link system, a gaming machine can be tested remotely in jurisdiction A against a set of predetermined criteria, including interoperability with other manufacturers’ games and systems, while being physically located on the other side of the world in jurisdiction B, closer to the supplier R&D team. In addition, all the organisations with a stake in running a legal and fair gaming industry—the regulators, the suppliers and the officially licensed casino operators—can access information from GLI via the Internet on the progress of Cover Story “W hen people ask me ‘What does GLI do?’ I answer, GLI works for regulators toensure regulatory compliance.” So says Christie Eickelman, Senior Director, Worldwide Marketing, for Gaming Laboratories International (GLI). But suppliers and operators also play a role in GLI’s everyday business. “The regulator is the client, and we look at suppliers and operators as consumers of our service. However, we are careful to always protect our independence and keep firmly in mind that our mission is to independently test gaming hardware and software to evaluate compliance with standards established by government regulators,” stresses Ms Eickelman. “On our website for free download are all of our GLI Standards that will help suppliers in advance decide and know how they will need to build their platforms to be acceptable to regulators, and, by extension, to operators.” Contained in that well-balanced comment is not only a guiding principal of GLI as a business, but also a clue to what it regards as its competitive edge. This is the GLI Las Vegas Tools You Can Trust A precise approach to online and real-time equipment testing is winning Gaming Laboratories International new friends and new customers sophistication of its Internet Protocol-driven systems for device testing and its searchable database of information on machines already tested by GLI or in the process of being tested. The famous maxim of the management consultancy companyMcKinsey is:‘What you can measure, you can manage’. GLI’s maxim for the gaming industry, displayed on its website, is: “If they can invent it, we can test it.”Moreover, not only can GLI test it, but the company can also give industry stakeholders access to that testing information at the click of a mouse button. Global Reach GLI Link brings the test lab to the gaming machine—GLI Verify brings the GLI database to the industry that testing process and on compliance requirements for different types of devices, and they can also learn about the different testing services available from GLI. In addition, thanks to an IP tool called GLI Verify, regulators and other industry stakeholders can check on, download and print compliance certificates already issued on gaming machines by GLI. “If you visit our website, the front end is marketing and where we’re located, but the back end, the GLI Access portion, is all password protected, providing information for regulators and suppliers,” says Ms Eickelman. INSIDE ASIAN GAMING | January 2010 26