Inside Asian Gaming

INSIDE ASIAN GAMING | November 2009 20 Bally B ally Technologies, Inc, a leader in slots, video machines, and casino-management systems for the global gaming industry, will exhibit what the company describes as “an unprecedented array” of systems, games, and server-based technology at the Global Gaming Expo 2009 (G2E 2009). The event is from 17th to 19th November in the Las Vegas Convention Center at Booth 1220. The company’s theme for G2E 2009 is “Your Partner, Your Bally”. Its stand features products designed to help its customer partners increase revenue, achieve operating efficiencies, and attract, reward, and delight players. Bally says the 14,400 square foot booth is its largest ever G2E display and is 30% bigger than last year’s product presentation area. This year’s offering features a second-level hospitality lounge overlooking the show with a club-style private area available on an invitation-only basis. is Beautiful Bally’s largest ever G2E exhibit highlights partnership with customers Games for every market I n Bally’s games area, the company will feature approximately 214 unique game titles and more than 300 total games for Class III, Class II, central determination, and video lottery terminal (VLT) markets worldwide. Bally says this is its largest G2E games showcase ever, reflecting its commitment to increase its games portfolio in fiscal year 2010 by 100%. New Pro Series™ Upright and Slant cabinets feature sleek design Bally will introduce two new cabinets at G2E from its Pro Series family. They feature Bally’s first dual- screen Slant cabinet as well as a sleek newUpright cabinet. Key enhancements include lowered button decks with integrated armrests for player comfort and new programmable and power-efficient OLED [organic light emitting diode] video buttons for ease of play. The cabinets also have redesigned bill acceptor/ticket printers that use the same access slot. This allows for easier service and maintenance (Pro Series Upright only). Bally’s Pro Series cabinets are fully ‘back compatible’ with Bally’s existing library of game titles, says the vendor. On the Pro Series Upright, two 22-inch, high-definition LCD [liquid crystal display] video displays stacked above the button deck are positioned for optimal viewing. A custom-designed stereo ‘sound bar’ positioned above and across the width of the lower display provides an extraordinary range of sound to satisfy any audiophile, says Bally. The high quality sound output also has the ability to cut through noisy casino environments, adds the company. Bally’s Pro Series Slant provides video slot and video poker players with a new level of comfort and engagement, says the supplier. The video display and armrests are slanted for optimal player comfort. Bally says this reduces player fatigue and enhances player enjoyment. A 26-inch display eliminates traditional top glass, and is perfect says the company for progressive and other top-box features. Bally’s Slant also features dimensions designed to improve sight lines on the casino floor. Bally Pro Series™ Upright Cabinet