Aristocrat Gaming, the gaming division of Aristocrat leisure Ltd’s subsidiary Aristocrat Technologies Inc, has announced the appointment of Oriana Branon as Vice President of Communications and Corporate Affairs.
Branon, who previously led corporate communications for financial tech giant Bill.com, will report directly to Aristocrat Gaming CEO Hector Fernandez, tasked with overseeing all external and internal communications for the division. She will also be responsible for providing strategic guidance on the organization’s environmental, social and governance (ESG) program as well as sustainability and ethical impact, and diversity, equity and inclusion.
“We are thrilled to welcome Oriana to the Aristocrat Gaming team, where she will support our mission to bring joy to life through the power of play,” said Fernandez.
“Oriana’s extensive communications background across business and consumer markets, stellar track record of storytelling, and commitment to social impact demonstrate she will be an incredible asset to our company during a time of rapid growth.”
Branon’s appointment follows a recent reshaping of Aristocrat’s internal structures, launching a new business segment focused on Real Money Gaming (RMG) in February following the company’s unsuccessful attempt to acquire UK-based platform provider Playtech plc.
Former CEO of Aristocrat’s land-based gaming unit, Mitchell Bowen, was named to head up RMG at the time with Fernandez, former President of Aristocrat’s business in the Americas, taking over gaming.