Aristocrat’s new game family, Ba Bao Huang Long, comes with an array of modular signage packages aimed at creating eye-catching destination zones on the gaming floor.
The stunning game family Ba Bao Huang Long is Aristocrat’s new flagship product range for Asia-Pacific. With approval pending across the region and expected soon, the new game series is one of the most anticipated in the region for multiple reasons – revolutionary gameplay, a theatrical theme and availability on the latest hardware, MarsX.
The Ba Bao Huang Long theme is based on the legend “Koi jumps over the Dragon Gate” and was created as the spiritual successor of the market phenomenon Good Fortune family. The game features instant-win Cash On Reels and other hallmarks of Aristocrat’s popular Asian mechanics through the evolution of Choose Your Volatility and Pick’Em jackpot features.
Ba Bao Huang Long will be available on Aristocrat’s sensational new MarsX cabinet, setting a high standard in modern cabinet design and game play. MarsX has two 27” 4k displays, a premium virtual button deck, a 4:1 speaker system and a wealth of other features that bring the Ba Bao Huang Long experience to life.
Complementing the launch of the family, Aristocrat has also designed a variety of turn-key destination zones, using modular signage packages. These are based on the success of similar floor packages such as Lightning Link Lounges, which have proven popular with players worldwide. The deployment of Ba Bao Huang Long World on launch will improve the customer journey and complement the family’s aesthetic.
“We believe that Lounge or World signage packages deliver a strong aesthetic to casino floors and boost the excitement for players,” said Miguel Choi, Aristocrat Regional Marketing Manager, Asia-Pacific. “Clustering product under vibrant signage creates visual presence and really brings together play and celebration of game events in the venue.”
In support of this concept, Aristocrat has created a number of fully modular and configurable sign packages to suit an installation of any size. The centerpiece is a large, rotating Dragon Pearl sign, complete with LCD signage that showcases Grand Progressive values. This allows instant identification from any vantage point on the floor for players seeking out the fun of Ba Bao Huang Long.
A smaller, pagoda roofed carousel bank acts as a satellite to the centerpiece and offers additional space and privacy for players while still in a community setting. Complementing this is the straight bank with curved LCD displaying game characters and logos under a Chinese pagoda roof.
A themed destination also allows casino operators to carve out portions of their floor to assist in zone promotion during and post-launch and helps create a point of differentiation, amplifying the entertainment offering for players.
With release imminent, look for Ba Bao Huang Long in themed zones at venues across Asia.