Kirsten Clark has extensive gaming industry executive management, public relations, marketing and strategic communications experience. In her role as Executive Director of the International Association of Gaming Advisors (IAGA), a 37-year-old non-profit association of senior executives representing the industry’s leading operators, manufacturers, advisors, educators and regulators, Clark oversees all aspects of the association’s global operations, working closely with its officers, trustees and counselors to develop and execute its goals.
In addition to her responsibilities for IAGA, she provides operational and tactical guidance to select gaming companies and associations, focusing primarily on providing strategic marketing, branding and commercialization support.
Prior to joining IAGA, Clark was Senior Vice President and Chief Operating Officer-Asia for Gaming Partners International where she expanded the company’s day-to-day business operations throughout Asia Pacific while overseeing GPI’s global marketing and product/project management divisions.
Her gaming industry experience also includes broad strategic marketing, public relations and events management experience for Shuffle Master where she served as Vice President of Worldwide Marketing for several years. In this role, Clark worked directly with executive management to shape and communicate corporate and strategic messages across all channels and served on the company’s Corporate Product Group that oversaw global product strategy.