Scientific Game

Macau to target 40% non-gaming revenue: MGTO Director

Thursday, 17 May 2018 07:07
Share
Visit us

By Ben Blaschke

Macau’s integrated resort industry should be aiming for non-gaming to contribute 40% of all revenue, according to the Director of the Macao Government Tourism Office (MGTO), Maria Helena Senna de Fernandes.

The ambitious number was mentioned during a high-powered panel discussion at G2E Asia on Wednesday featuring Senna Fernandes, Sands China President and executive director Wilfred Wong and Wynn Resorts non-executive Chairman Allan Zeman discussing the transformation of Macau into Asia’s gaming and entertainment hub.

“Whatever the mix is going forward there has to be a balance for the operators and I don’t think Macau can reasonably expect to reach 60% like Las Vegas, but I think 40% non-gaming is the goal in the mid-term,” the MGTO Director said.

“Going forward there are a lot of possibilities.”

The contribution of non-gaming revenue has gradually climbed in recent years but still has a long way to go to reach 40%. The government’s official Five-Year Development Plan for 2016 to 2020 stipulates a minimum non-gaming contribution of just 9%, with non-gaming in the previous year, 2015, having accounted for only marginally more than that threshold at 9.39%. Non-gaming revenue in 2017 was around 12%.

“Gaming is still going to play a very important role moving forward,” Senna Hernandes said. “But I think the focus is on developing the MICE and creative industries. I’d like to see more balance between gaming and non-gaming.”

Wong said he was confident that Macau was headed in the right direction in broadening its non-gaming attractions and agreed the emphases should be on MICE, but added, “We have to solve some questions first.

“Where do the people in the service industry come from?” he said. “We’re working with the government right now to solve that problem.

“Second, how do you promote Macau to the world? Right now Macau is still seen as a gaming destination so we need to promote IRs instead and all that they have to offer.”

 

 

 

 

 

 

 

 

 

What's new

SKYCITY signs construction agreement for Adelaide Casino expansion

SKYCITY signs construction agreement for Adelaide Casino expansion SKYCITY Entertainment Group has signed a construction agreement with Hansen Yuncken for the AU$330 million redevelopment and expansion of Australia’s Adelaide Casino. The agreement with the leading building contractor covers a 27-month construction period from the date of commencement and include... Monday, 21 May 2018 07:14

POGO rules hurt LRWC 1Q18 results but casino division strong

POGO rules hurt LRWC 1Q18 results but casino division strong Leisure & Resorts World Corporation (LRWC) – the Philippines gaming company looking to partner with Galaxy Entertainment Group in developing an integrated resort in Boracay – saw its revenue fall slightly by 2% to Php3.86 billion (US$74 million) in 1Q18, its online operations taking a hit fr... Monday, 21 May 2018 07:00

VIDEO: G2E Asia 2018 highlights

VIDEO: G2E Asia 2018 highlights Inside Asian Gaming takes a visual look back at G2E Asia 2018 . Monday, 21 May 2018 06:44

Aquis granted Canberra extension as Justin Fong quits

Aquis granted Canberra extension as Justin Fong quits Australian-listed Aquis Entertainment has been granted an extension by the ACT government to the original 14 May deadline to submit a revised proposal for its planned multi-million dollar expansion of Casino Canberra. But the company will have to complete any such proposal without one of its key di... Saturday, 19 May 2018 18:49

Current Issue

Macau and Japan: Licensing looms large

Macau and Japan: Licensing looms large The next few years are set to be the most crucial period ever in the Asian gaming industry – one which will lay the ground rules for decades to come in the world’s largest gaming market and what’s set to become the world’s second largest. By Ben Blaschke and Andrew W Scott Macau and Japan ... Monday, 30 April 2018 12:39

Pachinko: Japan's Unlucky Loser

Pachinko: Japan's Unlucky Loser Japan’s preparations for integrated resorts are hitting pachinko harder than the actual casinos ever will. By Muhammad Cohen Japan won’t open its first integrated resort for years, if ever, but the IRs already have their first loser, the country’s unique and ubiquitous pachinko business. Pac... Monday, 30 April 2018 12:33

Responsible Gaming in Japan: Bill to be key to Japan’s Gaming Market

Responsible Gaming in Japan: Bill to be key to Japan’s Gaming Market Global Market Advisors’ Brendan D Bussman runs through the pros and cons of Japan’s problem gambling legislation. By Brendan D Bussmann As Japan continues to look at the development of integrated resorts (IR), many people engaged and following the market are focused on the IR Implementation Bi... Monday, 30 April 2018 12:28

Safety First

Safety First The International Association of Gaming Advisors (IAGA) will hold its 37th annual International Gaming Summit during G2E Asia from 14 to 16 May at Four Seasons Macao. Among the many insightful seminars and events that will comprise IAGA’s summit is a responsible gaming workshop to be held on Wedne... Monday, 30 April 2018 12:12