JCM Fuzion

Asian-facing sportsbook Dafabet moves to Comtrade iCore platform

Wednesday, 08 March 2017 03:58

iGaming technology provider Comtrade Gaming has continued its push into the Asian marketplace with the integration of its iCore – The Enterprise Gaming Platform as the back-end solution for popular sportsbook Dafabet.

iCore – The Enterprise Gaming Platform replaces Dafabet’s legacy system to enhance their competitive advantage through superior player management features. The platform capabilities will provide Dafabet with scalability for the highest player volumes and casino and betting product diversification. Comtrade Gaming’s system allows for thousands of bets per second, automates real-time bonusing features and collects player data to intelligently respond to individual consumer profiles. 

Dafabet CEO Dimi Karatzas said the move to Comtrade Gaming was aimed at improving efficiency in the growing Asian market.

“The new platform will help us grow and meet business demands as the market becomes more competitive,” Mr Karatzas said.

Among its benefits, iCore – The Enterprise Gaming Platform manages multi-channel customer relationships, analyzes online activity and improves operational strategies to unlock business value. It also provides a high level of customization, allowing iCore to sharpen industry practices and optimize the digital gaming experience. 

“We made a promise to Dafabet to replace their back-end and immediately improve their business without any short term negative impacts during integration,” said Comtrade Gaming’s Director of Interactive, Steven Valentine.

“Our vast experience and flexible approach with individual client needs makes us the first choice for operators looking to improve their platform technology.” 

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