Inside Asian Gaming

MAY 2015 inside asian gaming 63 G2E ASIA 2015 including Wu Song , a new 2x10 50-line offering configurable for up to a 1000-credit max bet. An enhanced free games feature on Wu Song offers players line wins in both directions: left to right and right to left. Then there’s the Peranakan heritage-themed Graceful Fortune , a 50-line game with a unique re-spin rewards feature. Chinese themes on display will include Dou Di Zhu Gold , Warrior Mulan and the new Flaming Mountain , a 50-line standalone featuring a multiplier that pays up to 5 times on a free games win and rewards players with more free games when maximum lines are played. Dragon Gift , another new addition to Weike’s innovative Ultiways series, is rich Home-Field Advantage Weike is confident of its ability to grow market share at Asia’s upcoming integrated resorts. In support of that mission the company has released a strong lineup of new jackpot links and standalone games designed for regional appeal T he battle for floor share at a slew of soon-to-open major casinos around the region—particularly at Macau’s Cotai resort district and the emerging Entertainment City cluster in Manila—will pit the post-consolidation colossuses of the EGM world against a handful of small but aggressive home-grown suppliers. Singapore-based Weike Gaming Technology has in recent years emerged as one of the standout niche Asian games- makers. “Bigger is not necessarily better,” as Weike COO Ray Poh puts it. “Now they’re becoming even bigger and the competition is growing stronger but we know that we will be able to fight toe to toe with them. It’s definitely a lot easier for us to increase our market share than for them to maintain their market share. So we’re definitely in a position to grow.” The Weike booth at G2E Asia will feature new developments in jackpot links and Asian-themed standalone games. Also on display will be the company’s electronic table game portfolio. “Visitors to our booth will see that Weike is committed to serving the needs of the Asia-Pacific market,” says VP of Product Marketing Peter Kup-Ferroth. Customers in the region will get their first look at the new four-level progressive jackpot, Ultimate Treasure. The product’s Chinese name, Jin Yin Cai Bao, translates literally as “gold, silver, wealth and gems,” all potent symbols of prosperity in Chinese culture, in a phrase that can also be understood to mean “abundance of wealth and treasure.” Super 8 is the introductory game on the link; a 1024 Ultiways game with Weike has been rolling out an increasingly rich palette of games built around solid maths and world-class graphics. a 4X5 reel layout and an entry level of 60 credits to play all reels. Victory is an integrated four-level progressive jackpot link that was introduced last year together with the 50-line games Fortune Meow and Legendary Archer . This year, Fu Wa! , the auspicious frog who brings wealth, joins the Victory ranks. “The rapid development and rise of the gaming industry in Asia are the push factors for us. We will continue to put additional resources and create new exciting developments specific to the Asian market according to the approved standards,” states Mr Kup-Ferroth. One of the highlights of Weike’s exhibit will be its collection of standalone games,