Inside Asian Gaming

INSIDE ASIAN GAMING | April 2008 10 T radition is not a word typically associated with electronic management systems for casinos. In that fast-paced and competitive world, the emphasis is normally on innovation rather than history. Gaming Partners International Corporation (GPI) is very conscious though of its pedigree as one of the first companies in the market and as the owner of world-recognised brands for the manufacture of casino chips, plaques and jetons. Strategic view For Christophe Leparoux, GPI’s International Sales and Marketing Manager, a company in this field needs to know where it has come from in order to know where it is going. “GPI is the indisputable pioneer of Radio Frequency Identifica- New Games Counting on Experience Gaming Partners International makes the most of its knowledge and staying power